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Managing Lead Response Time

Feb 7, 2018 11:16:34 AM / by lotvantageblog

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5 Reasons Why Craigslist Works

Jan 25, 2018 11:16:35 AM / by lotvantageblog

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Your Guide to Good Review Management

Jan 5, 2018 11:16:37 AM / by lotvantageblog

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3 Steps to Amp Up Boat Show Marketing Using Facebook

Dec 21, 2017 11:16:39 AM / by lotvantageblog

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Craigslist Data May Surprise RV Dealers

Dec 3, 2017 11:17:41 AM / by lotvantageblog

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On November 15, 2016, Craigslist, the 16th most popular website in the United States, changed how the RV industry listed ads by enacting a $5 charge/ad. Now, dealers have to allocate a budget and determine if there is an ROI for Craigslist.

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Are Your Co-op Marketing Programs Working Today?

Oct 6, 2017 11:16:48 AM / by lotvantageblog

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Why Facebook Advertising is the Only Advertising You Need to do.

Oct 3, 2017 12:16:49 PM / by lotvantageblog

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3 Ways to Help Get More First-Time Boat Buyers on the Water

Sep 26, 2017 12:16:50 PM / by lotvantageblog

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What Is Content Marketing and How to Create It Successfully

Aug 14, 2017 11:16:54 AM / by lotvantageblog

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Photogallery@2xContent marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.” – Content Marketing Institute

Content marketing is an incredibly powerful tool, purposefully attracting customers by consciously and consistently producing relevant and valuable information for your current and future customers. Often times, the intent of content marketing is interpreted as having significance only if you can change or enhance a consumer’s behavior (ie. buy more!). We’re here to debunk that claim and show you that engaging customers, brand awareness and customer loyalty can be achieved with content creation, as well.

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5 Facebook Updates and Tests Spotted in July 2017

Jul 26, 2017 12:16:57 PM / by lotvantageblog

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Anyone that uses Facebook knows that Facebook is always testing new tools and features and rolls it slowly to small test groups at a time. In fact, it is likely that the version of Facebook you use is different from the one your friends see. This is called A/B testing. But most of us unsuspecting Facebook users don’t notice the differences until they do a mass platform update.

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