LotVantage Blog

How to Get a Verified Facebook Badge for Your Dealership

May 30, 2017 12:17:06 PM / by lotvantageblog

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In this blog, you will discover how verifying your local business Page (your dealership Page) adds a layer of legitimacy to your social media presence can help customers feel more confident when they engage with your dealership on Facebook and increases your Page’s visibility in search results.

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Dealerships on Twitter: Lingo for Dealers to Engage with Customers on Twitter

May 29, 2017 12:17:07 PM / by lotvantageblog

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With Twitter being the 3rd largest social media platform, we think that it is important for dealerships to know some of these shorthand terms and abbreviations to better understand the Twitterverse and how to engage with customers where they’re hanging out online.

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Strategically Manage Your Dealership’s Online Reputation

May 18, 2017 12:17:10 PM / by lotvantageblog

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Customers are conducting online research prior to making a purchase and it plays such an important role in the customer journey.

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Facebook is Cracking Down on Platform Misuse – What is the Impact for Your Dealership Page?

May 1, 2017 12:17:13 PM / by lotvantageblog

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Facebook regularly works towards reducing the spread of fake news and misinformation across their network. Facebook is now putting new measures in place to combat the spread of fake news and misinformation – including improved detection (using machine learning) and suspension of suspicious accounts.

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Facebook Dynamic Inventory Retargeting for Dealerships

Apr 19, 2017 12:17:14 PM / by lotvantageblog

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Dealerships have numerous options when advertising online to generate traffic to their website, but which method is most effective? Which method is going to produce the highest ROI, sell the most inventory and drive brand awareness?

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Accelerate Your Dealership Facebook Page with Post Boosting

Apr 7, 2017 12:17:19 PM / by lotvantageblog

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Your dealership is trying to drive sales, but how do you make the most of Facebook and its powerful advertising platform to make that happen? You may want to try boosting your Facebook posts, but with a strategy.

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Press Release: LotVantage to Attend Digital Dealer 2017 - Booth #629

Apr 7, 2017 12:17:17 PM / by lotvantageblog

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Tampa, FL – April 4, 2017 – LotVantage is a leader in digital marketing for the automotive industry, building innovative, technology-focused applications that successfully drive leads for dealerships. LotVantage will be attending Digital Dealer 2017 at booth #629, to be held at the Tampa Convention Center from April 11-13.

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5 Reasons Why Craigslist is Still the Best Place to Shop for a Vehicle

Mar 12, 2017 12:18:52 PM / by lotvantageblog

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It’s a consumers’ world in the car business. Shoppers have the advantage over dealers in many ways thanks to an increase in information available on the internet. Craigslist has been a strong way for car buyers to find local vehicles and that hasn’t really changed. If anything, it’s even better now.

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It's Here! New Website Announcement - LotVantage

Feb 12, 2017 11:19:35 AM / by lotvantageblog

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New LotVantage site annoucementLotVantage is excited to announce the launch of its new and improved website, which is now live at the same address: www.lotvantage.com. I'm proud of my marketing team for the time and effort that went into creating and designing the new site.

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How Emoji’s Can Help Dealership's Relate To Their Customers

Feb 3, 2017 11:17:24 AM / by lotvantageblog

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We dub 2017 the year of emojis for dealership’s! That statement would not have been taken serious years ago. Have you noticed how prevalent the use of emojis are outside of social media? They’re everywhere!

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